01
Ask how business, identity, tourism, and design shape a major European destination.
Europe destination
In Barcelona, students examine how global business, design, tourism, and regional identity shape its economy and public life, including Catalan, Spanish, and European perspectives.
What to notice
Barcelona brings design, tourism, trade, neighborhoods, and regional culture into a Mediterranean setting.
01
Ask how business, identity, tourism, and design shape a major European destination.
02
Observe how organizations respond to Barcelona's neighborhoods, public spaces, and tourism.
03
Begin comparing how business culture changes from one European city to the next.
Student experience
Explore the neighborhoods, cultural sites, and businesses that shape the city.
Culture and city life
Historic districts, public spaces, and everyday routines show how each city's past influences life today.
Between class and visits
Some of study abroad happens in ordinary moments: moving between places, waiting together, and learning the city with classmates.
Examine brands, public space, tourism, entrepreneurship, and regional identity in class.
Compare global student recognition with the local and regional forces that shape daily life.
Barcelona may be the start or a later stop, depending on the program and session.
Compare dates and routes to find a session that includes Barcelona.
Next step
Ask about courses, dates, housing, credit, and time in Barcelona.