Compare business settings in São Paulo, Paraty, and Rio de Janeiro.
Brazil course
International Business
Students examine how organizations enter and operate in the Brazilian market, using company visits, public institutions, and cultural study to understand business decisions.
Course code: BUS 318
Credits: 3
Session: A2
Academic area: Business
What students study
Questions this course explores.
The final syllabus confirms assignments and assessment details.
- 01
Examine how Brazil's institutions, markets, and culture influence international business.
- 02
Compare market-entry choices and how organizations adapt to local conditions.
- 03
Connect course concepts and field observations in business analysis.
Preliminary syllabus
Course outline.
A preliminary outline follows the decisions organizations make when entering and operating in another market. The final syllabus confirms assignments and assessment.
The final syllabus will confirm faculty, schedule, readings, assignments, and grading.
The shared Introduction to Brazil component accounts for 20% of this course’s grade. It is included in the course’s existing credits.
- 01
Why firms go international
Examine customers, competition, resources, and other reasons for working across borders.
- 02
Reading the business environment
Consider how institutions, regulation, culture, and local markets affect business decisions.
- 03
Choosing an entry strategy
Compare exporting, partnerships, licensing, and investment.
- 04
Adapting to local conditions
Study how organizations adjust products, services, operations, and communication.
- 05
Managing cross-border risk
Consider currency, regulatory, ethical, and partner risks.
- 06
Using field evidence
Connect readings and observations to a reasoned business recommendation.
Typical coursework
- Company and institutional visit notes
- Market comparison memo
- Applied business analysis or presentation
Learning across Brazil
Compare three Brazilian settings.
Class questions, faculty-led discussion, and written work help students compare what they observe.
Bring observations from company, institutional, and cultural visits into coursework.
Session and program fit
How this course fits A2.
Take this morning A2 course for 3 credits, or pair it with afternoon POR 311 for 6 credits. BUS 318 and BUS 315 meet at the same time and cannot be combined.
Choose a Brazil program
Academic planning
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Professors
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Credit transfer
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Next step
Request current materials for International Business.
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